Monday, July 25, 2011

Indiana June





A typo in an airport inspired this Irish copywriter to start her own adventure. When a fat-fingered customs official mistyped her name (Diana June) as Indiana June, Diana realised the potential to bring an incredible alter ego to life.


The public decides via her new style of travel blog that invites people to vote on key decisions in her real-life adventure story. The website collates votes, and Indiana does what's asked of her, publishing stories, photos, drawings and videos along the way.


In conjunction with several supporters including my ole workplace, Outsider Magazine, Diana will start her pick a path adventure in ten days once the votes have been collaborated on it.

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